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Häagen-Dazs vs Ben & Jerry's | The New Tastemakers | 7

Business Wars

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The Evolution of Ice Cream

This chapter explores the changing landscape of the ice cream industry, highlighting the rise of local brands alongside established names like Häagen-Dazs and Ben & Jerry's. It discusses the shift towards ultra-premium and artisanal ice creams, emphasizing the influence of the slow food movement and the importance of unique flavors and quality ingredients.

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