How I Learned to Love Shrimp cover image

David Kay on the emerging cultivated meat industry

How I Learned to Love Shrimp

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Navigating the Future of Cultivated Meat

This chapter explores the financial investments and regulatory challenges within the cultivated meat industry, emphasizing the need for a diverse team of experts to navigate these complexities. It discusses the importance of government support, strategic marketing approaches, and collaborations with existing meat industry players. Additionally, the chapter highlights political attitudes, misconceptions, and the potential impact of bans on innovation in the cultivated meat sector.

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