15min chapter

Naavik Gaming Podcast cover image

EA’s Game Plan: Launches, AI, & the Strategic Approach

Naavik Gaming Podcast

CHAPTER

Innovating Game Development with AI

This chapter explores the integration of artificial intelligence in game development, focusing on its role in enhancing quality assurance and design processes. It discusses how AI technologies improve stability testing, bug management, and collaboration between developers and QA teams, ultimately leading to a better player experience. Additionally, the chapter emphasizes the importance of inclusivity and diverse skill sets in the gaming industry, showcasing efforts to attract underrepresented talent.

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