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Is Direct Mail Marketing Dead? Or Should Your Practice Be Using It?

The Practice Marketing Podcast

CHAPTER

The Power and Potential of Print Marketing for Healthcare Practices

This chapter explores the benefits of leveraging print marketing for attracting new patients and generating repeat business and referrals. It debunks common misconceptions about print marketing and emphasizes its effectiveness when used strategically. The chapter also discusses different strategies and techniques to enhance the success of direct mail campaigns and measure their results.

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