4min chapter

Hello Merge Tag: Where Social Media and Politics Intersect cover image

Navigating a Fractured Media Landscape with Hunter Schwarz of YELLO

Hello Merge Tag: Where Social Media and Politics Intersect

CHAPTER

Political Convention Branding and Campaign Merchandise

Exploring the branding strategies of political conventions, focusing on the Democratic convention logo and the vintage campaign merchandise, including a discussion on Nixon's reelection branding in 1972. The chapter also touches upon the Nixon election campaigns of 1968 and 1972, featuring insights on the influence of experts and the evolution of political advertising.

00:00

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