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Making design matter in technology organizations

Thoughtworks Technology Podcast

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The Importance of User Fiendly Design

The tech industry has a lot to answer for in terms of what I've often referred to as user fiendly designs. Ultimately, it does affect the end customer though, doesn't it? So you have to put together the whole chain of who's going to be impacted by this thing that you're building. That's where you have to take people along on the journey.

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