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Maximizing Brand Power with Lara Balazs, Chief Marketing Officer at Intuit
The Speed of Culture Podcast
The First 100 Days as a CMO
Antonio Lucio: I took 90 days to do a listening tour and not only got internal insights from everybody within the company, but also junior people. And then I went externally and talked to influencers and other marketing and, you know, just general manager experts out there. And through that, I was able to develop five priorities that would carry us forward...and go from there.
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