3min chapter

Dan Kennedy's Magnetic Marketing Podcast cover image

18 Lessons To Improve Your Outrageous Advertising (1 of 2)

Dan Kennedy's Magnetic Marketing Podcast

CHAPTER

The Superman Marketing Story

This chapter recounts a humorous experience of the speaker dressing as Superman for a marketing article focused on saving retail. It explores the challenges of creating a compelling visual story and underscores the significance of impactful imagery in communication.

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