From Beats to Seeds: A Journey to Sustainable Farming

Back for a third series, Alannah Weston, Chairman of Selfridges Group, speaks to inspiring leaders driving transformational systems change to put sustainability at the heart of their businesses.

In this episode, Alannah is joined by Andy Cato, co-founder of Wildfarmed. Andy is a Grammy-nominated musician, one half of the incredible Groove Armada. In 2006, he read an article about the dire state of industrial food production, which ended with the line, “If you don’t like the system, don’t depend on it.” Andy sold his music rights, bought a farm, and has spent his life since finding a more restorative and sustainable way of growing food.

Together, they discuss how following natural systems for soil health leads to abundance and how it can transform our ailing agricultural system.

How to Lead a Sustainable Business is brought to you by Selfridges Group and Intelligence Squared. If you enjoy this episode, please take a moment to rate and review us on Apple Podcasts.

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