2min chapter

Creator Science – Learn from today's top content creators cover image

#145: Matt McGarry – The man behind email acquisition for The Hustle, Codie Sanchez, Sahil Bloom, and The Milk Road

Creator Science – Learn from today's top content creators

CHAPTER

How to Make Email Subscribers Work for Your Business

In the past, people thought that it was kind of a direct conversion to core sales is what I saw a lot. What we try and do is make back the money we spent on ads within 30 days. And for some businesses, that takes longer, but especially for a new smaller business or startup, you want that payback period to be very short.

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