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#145: Matt McGarry – The man behind email acquisition for The Hustle, Codie Sanchez, Sahil Bloom, and The Milk Road
Creator Science
How to Make Email Subscribers Work for Your Business
In the past, people thought that it was kind of a direct conversion to core sales is what I saw a lot. What we try and do is make back the money we spent on ads within 30 days. And for some businesses, that takes longer, but especially for a new smaller business or startup, you want that payback period to be very short.
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