How I Built This with Guy Raz cover image

Advice Line with Steve Case of AOL

How I Built This with Guy Raz

CHAPTER

Nurturing Musical Connections

This chapter features a co-founder discussing their startup centered on early childhood music education, emphasizing innovative products for children aged two to five. The conversation unveils surprising insights into the target audience, predominantly grandparents, and explores effective strategies to engage them while expanding the product offerings. Additionally, the chapter reflects on the transition to a subscription model, enhancing family engagement in music education and fostering lasting memories.

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