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103 Creating a Customer Journey with Mike Lackman, CEO of Trade Coffee

Well Made

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How Do You Maintain the Consistency of the Trade Coffee Experience?

Rodeash is our roaster dashboard, but it's effectively a cloud based WMS system that allows them to work really effectively as e-commerce shippers. As we grew the business and in the last five months, I think we've shipped over 200 tons of coffee. erectible corrugated containers were a real problem for us from a logistical and a cost perspective. And so we're just in the process now having exited our test period to going to more than 90% of our production in a compostable mailer.

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