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Q&A with Tommy - Fueling Employee Engagement With Equity Incentives

The Home Service Expert Podcast

CHAPTER

Scaling Business Through Branding and Marketing Strategies

This chapter explores the key challenges and strategies involved in scaling a business, with a focus on branding, marketing, and equity incentives. It highlights the importance of brand identity, effective marketing tools, and the role of franchising, while also addressing financing and management of Google My Business for newer companies.

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