761: On the Road - Seattle
The Splendid Table: Conversations & Recipes For Curious Cooks & Eaters
00:00
The Kenji Effect
Kenji's visits to these different businesses attracted a lot of attention, and businesses saw business go up. Why do you think that happened? I live in New York. We are famously contemptuous if anyone shows up and tries to tell us anything about ourselves. And yet Kenji was embraced and seen as a cheerleader. Like it was a way of letting people see themselves again.
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