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EP 80 | David Apple (Notion) - The evolving role of Customer Success in hyper-growth companies

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How Do You See It at Notion?

At Notion we have a more holistic approach to it. We did see recently with COVID a slight increase in churn and contractions. A lot of our customers turned out to be non-profits that switched to that in our stripe, like our billing system saw them as churn because they went from a paid plan to a free plan. It's really like you have a subscription business and if people are cancelling their subscription, you don't have a business. So it really should be a metric that everybody cares about.

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