'Testing Your Marketing Hypothesis on LinkedIn' with Katie Lantukh
Business Velocity - The Five Facets of Business™ Podcast
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Mastering LinkedIn Content Creation
This chapter explores the dynamic nature of content creation on LinkedIn, focusing on the unpredictability of audience engagement and the necessity of testing marketing strategies. It emphasizes the significance of personal storytelling, humor, and emotional connection in crafting engaging content. Additionally, practical approaches for small business leaders on planning and refining content strategies through audience analytics and consistent posting are discussed.
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