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Bonus: Predicting The Future of First Party Data with Black Crow's Richard Harris and Klaviyo's Steve Rowland
DTC Podcast
The Future of Marketing: AI, Creativity, and Audience Attention
Exploring the potential impact of autonomous systems and AI on marketing, focusing on balancing creativity and data-driven strategies. The discussion covers topics such as first-party data integration, innovative advertising techniques, and the evolving landscape of audience engagement.
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