Marketing School - Digital Marketing and Online Marketing Tips cover image

Explaining the value of video to clients, Finding leads for a new agency, Valuations for retainer work vs. productized services, Tracking offline conversions, and Using conversation intelligence tools

Marketing School - Digital Marketing and Online Marketing Tips

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Exploring Affordable Alternatives to Conversation Intelligence Tools

This chapter explores cost-effective options for conversation intelligence tools, comparing alternatives like Freshworks and grain.com. The discussion also includes innovative agency strategies, emphasizing the use of AI-driven messaging and conversion rate optimization.

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