Brand Marketing, Product-Market Fit, & App Growth — Gessica Bicego, Paired
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Introduction
Jessica bechago is chief marketing officer at pard, the number one apt for couples. Prior to joining pard, jessica spent six years leaning performance marketing and growth at blinkest. On the picas, we talk with jessica about how to approach brand marketing for aps,. finding product channel messaging fit and why you shouldn't even refer to billgates in an ad campaign.
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