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4min chapter
Ep#1 Connections Role in Effectiveness
On Strategy Showcase
Hines Ketchup: Celebrating Iconic Status and Engaging Gamers
This chapter discusses Hines ketchup as a favorite brand from a connections planning perspective. It highlights the brand's celebration of its iconic status and its unique ways of engaging with audiences, such as a gaming activation called Hidden Spaces.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode