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How to Create a Viral Business: Lessons from Toasted Tours' Success⏐Ep. #136

The Koerner Office - Business Ideas and Small Business Deep Dives with Entrepreneurs

CHAPTER

Operational Insights into Wine Tours

This chapter explores the foundational operational strategies of a wine tour business, focusing on pricing, capacity management, and customer experience during its inaugural year. It discusses critical revenue-generating weekends, vendor partnerships for better pricing, and risk management related to alcohol consumption. Anecdotes from early business days provide a humorous glimpse into customer interactions and the challenges of securing necessary insurance for passenger transport.

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