Your website is not a brochure. It is not a digital placeholder. It is not a project to annoy you. It is a 24-7 salesperson for your brand, and it is one of your best tools to generate revenue for your business. If you're neglecting it, you're literally leaving money on the table. In episode 5 of THis Is Not Your Hobby, Julie personifies your business website and convincingly explains why we shouldn't ignore it.
What you’ll learn in this episode:
- Shift your mindset to view your website as a salesperson, customer service rep, marketing team, and even a cash register
- A six-point checklist for a website that actually works
- SEO building blocks
Best For:
Owners and operators of beer, cider, seltzer, kombucha, spirits, THC, and non-alc brands who want to use their website to drive (more) revenue.
Referenced in the episode:
Emotional Targeting: Win hearts. Boost sales. Own the market. by Talia Wolf
Submit your bottlenecks here.