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How to Create Winning Strategies: Roger Martin

Creative Confidence Podcast

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What Would Have to Be True for the Status Quo?

When you're exploring o what would have to be true, and it turns out you find yourself failing or it's not working? Well, i start at this, at this place. Whenever i'm working on strategy with an organization, regardless of what kind of organization, i insist that they reverse engineer which is due to the status quo. And then that puts the impossibilities in paraa exactly. It puts the new possibilities and the existing one on the same basis, with the same, essentially, standard of proof. I say, save your what would have been true chart and it to the tackboard in front of your desk.

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