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Janum Trivedi - What makes a software product feel great

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Revamping User Experience: Netflix iOS App Redesign

In this chapter, the speakers share their journey of transforming the Netflix iOS app into a more engaging platform, detailing the creative processes and collaborations involved. They discuss the integration of animations, vibrant color schemes, and the challenges of automating design elements, emphasizing the importance of meticulous design choices. Ultimately, the chapter highlights how these enhancements led to significant improvements in user engagement and core business metrics post-launch.

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