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10min chapter
Radio Station Jingles: 80 Years of Earworms
Twenty Thousand Hertz
The Evolution of Radio Jingles
This chapter explores the history and transformation of radio station jingles from their early beginnings in the 1900s to the post-World War II era. It highlights the cultural significance of jingles in enhancing audience connection, especially during pivotal moments like the rise of commercial radio and the innovative efforts of stations like WJZ and KLIF. Additionally, it examines the creative process behind jingles, showcasing how they reflected societal trends and contributed to the identity of radio broadcasting.
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