069: Laura Roeder - Building the Best Brand in Your Niche
Nathan Barry Archive
The Best Copywriting Advice Is Always, Always Write It Out Loud
i just wanted to create a feel like i wrote you a letter, says lind marketing boss. People get hung up on sales pages because of the skills that have to be used for them - but they can start with an emal. Always write it how you say it out loud and go back if it doesn't sound right. I do this all the time with email: My initial mode when i'm writing an emal is a sort of promotional copywriting emal which has its place,. But so i will imagine a real e-mail where i want to tell my friend nathan about a new feature. That might be the real emal that you mild send your friend
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