4min chapter

The Revenue Formula cover image

Why 70% of Sales Jobs Might Disappear (with Jacco van der Kooij)

The Revenue Formula

CHAPTER

Shifting Paradigms in Sales and Software: From SaaS to Outcome-Based Models

This chapter examines the evolving landscape of sales and software, focusing on the overvaluation of SaaS products and the challenges in productivity. It introduces the shift towards 'Pay Per Outcome' models as a response to inefficiencies in traditional software solutions and the rise of vertical SaaS companies.

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