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Branding and Content Galore with Megan Gersch

The Cozy Content Corner

CHAPTER

The Benefits and Activities of Going Live on Social Media

This chapter discusses the benefits of going live on social media platforms, such as growing a community and brand. It also covers various activities that can be done during live sessions, including Q&A sessions, website reviews, playing games with the audience, and using a green screen for presentations. Additionally, the chapter explores the monetization potential of TikTok live and the importance of converting viewers into customers.

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