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Branding and Content Galore with Megan Gersch

The Cozy Content Corner

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The Benefits and Activities of Going Live on Social Media

This chapter discusses the benefits of going live on social media platforms, such as growing a community and brand. It also covers various activities that can be done during live sessions, including Q&A sessions, website reviews, playing games with the audience, and using a green screen for presentations. Additionally, the chapter explores the monetization potential of TikTok live and the importance of converting viewers into customers.

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