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2min chapter
Preaching in the Desert with ID5's Mathieu Roche
Open Market
Intro
This chapter explores the challenges of traditional demand-side platforms in advertising and introduces Adlib as a self-serve solution designed for growing agencies. The discussion emphasizes a user-friendly approach to advertising without the burdens of contracts or minimum spends, all while maintaining a light and engaging tone.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode