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AI-Powered Subscription Growth

App Marketing by App Masters

CHAPTER

Market Research and Monetization Strategies

This chapter focuses on effective market research strategies for subscription services, emphasizing competitor pricing analysis and A-B testing for refining pricing models. It explores the evolving monetization strategies in the context of AI advancements, discussing multiple pricing tiers and the importance of app visibility through optimized keyword usage. Additionally, it covers user acquisition strategies, highlighting the significance of organic growth and the benefits of using Apple Search Ads for targeted advertising.

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