AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
2min chapter
How Mailshake Moved upmarket from SMB to Enterprise
The SaaS Revolution Show
Building Features Is a Zero Sum Game
In Q2 of last year, we laid out a big plan. So first and foremost, we ripped the bandit on churn. We decided to shrink our company in a projected ARR and go yearly. And if it doesn't work, you know, we'll switch back and we'll have a monthly business and it'll suck. But it worked. The math worked out to where if we got one fourth of the customers that a 1 fifth of the customers came in, we had effectively would solve our churn problem like 12, 18 months from that point on,.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode