
How We're Pivoting Our Marketing: Behind the Scenes
Social Media Marketing Talk Show
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Navigating the Future of Marketing
This chapter explores the transformative marketing landscape leading up to 2025, detailing the shift from traditional to digital methods. It highlights challenges such as algorithm changes, the rise of short-form content, and the need for strategic collaboration and investment in paid advertising. Additionally, it introduces innovative content strategies, such as premise-based content, to effectively engage audiences amidst increasing competition.
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