4min chapter

My First Million cover image

Near Death Accidents, Hitting $1B ARR, and Selling Like the Grateful Dead with Brian Halligan, Founder & Executive Chairman of HubSpot

My First Million

CHAPTER

Is There a Great Way to Track Carbon Dioxide

There's no great way to track how much carbon dioxide is in the atmosphere. A new company called aspiration, i think it's called, has raised over a hundred million dollars and they've attracted so many new customers just on this idea. Some day, like there's going to be a whole stock market that's going to happen for carbon. There's lots of ways to get at it; you can hacking together something on the week end,. testing it then iterating on it. It's a different model than what hupspot does.

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