3min chapter

Metamuse cover image

52 // Product launches

Metamuse

CHAPTER

Product Releases From Marketing Launches

The point of a good launch is to make a little bit of a splash. To do that, it should feel like there's kind of a lot coming all at one rather than being dripped out. Gradual and iterative is essentially always better in the sense of doing a thing or making changes. As you get bigger, it gets harder people actually want to but that's nice. And then you need new techniques to kind of keep your secrecy or the press embargoes and all that stuff. But even so i think that editive does things in such a way that you're not just flipping a bunch of switches and that everything reght to most need it to be stable.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode