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Chapter 4 Validating Your Hypothesis - The Product Book

The Product Podcast

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Using a Concierge MVP in a Service Start Up

If no one asks for your concierge's help, that's a big initial sign that something is wrong. Many service start ups initially began with the concierge n v p to gauge interest and better understand customer needs. A wizard of oz n v p is another simple type. Here you'll create a product that looks like it's fully built to an end customer but humans are doing the work behind the scenes.

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