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Navigating Economic Uncertainty in Marketing and Business
The chapter explores the impact of global economics on marketing and businesses, discussing trends reminiscent of a recession without being explicitly labeled as such. Key points include shifts in client bases, supply chain disruptions, and a growing divide between small and medium-large businesses. The speakers also analyze the performance of semiconductor companies like Nvidia as leading indicators for tech trends and delve into the challenges and aspirations of e-commerce businesses across various industries.