Agencies Learn How to Talk to Procurement

"I want agencies to listen to these conversations, better understand them and take some of the advice that's offered to them on how better to talk to procurement," he says. "There are marketing services where it might make sense to be purchased by the hour ... But there are some services where you just shouldn't go there." 'It's not a healthy procurement practice to atomize the creation part of the engagement with an agency,' she adds.