Embracing Experimentation and Iteration in Content Development

Justin Simon joins Juma Bannister on the Useful Content podcast to discuss how businesses can transform their approach to content distribution.

They delve into strategies for building cohesive distribution plans, making sure that content consistently connects with audiences, and experimenting to find what works best for your brand. Tune in to learn how to not just create content, but to promote it in ways that maximize impact and ROI.

In this episode, you'll learn:

• Why many companies fail at content distribution and how to fix it.
• The importance of building a cohesive distribution plan before creating content.
• Strategies for repurposing and experimenting with older content for maximum value.
• How to attract and retain email subscribers by providing valuable content.
• The critical mindset shift needed for consistent and effective content creation and distribution.

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CONNECT

🔔 LinkedIn: @justincsimon

🐦 Twitter @justincsimon

✉️ Email: hello@justinsimon.co

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SPONSOR

Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production.

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