5min chapter

How I Built This with Guy Raz cover image

What It Really Takes To Build a Food Business: Part 1

How I Built This with Guy Raz

CHAPTER

From Tinned Fish to Entrepreneurship

This chapter discusses the speakers' journey from early community-building experiences to discovering a niche in the canned fish market during the COVID-19 lockdown. They share their inspiration from gourmet canned fish encountered during travels and explore the potential for revitalizing this overlooked category in certain markets.

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