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14min chapter
#197: How to build raving fans and real connection (feat. Chenell Basilio and Becky Davidson)
Creator Science
Optimizing Membership Programs and Newsletters
This chapter explores strategies for improving membership programs by focusing on quality time with members, starting small to understand their needs, and creating engaging content with a personal touch in newsletters. It emphasizes the significance of off-boarding to maintain connections and the value of under promising and over delivering in calendar management. The discussion also covers the importance of incorporating personal stories and vulnerability in newsletters, as well as the effectiveness of referral programs in boosting engagement.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode