Meet Emily Wood, 2025's Breakout Makeup Artist and Instagram’s Scribbling "Face Decorator"
Breaking Beauty Podcast
Emily’s background and early beauty influences
Emily discusses growing up with a glamorous mother and nana, and how family rituals shaped her love of makeup.
Emily Wood is the answer to, “What comes next after clean beauty?” The makeup artist’s viral, on-the-go, freestyle bold makeup videos (no mirror required!) that you simply can’t scroll past.
The UK-born artist is undoubtedly a creative force to watch in 2026 and beyond (ELLE UK just anointed Emily as one of the game-changing women changing the industry) and her editorial work has been featured in Grazia and British Vogue. Brands are taking note too: she’s collaborated with 19/99 Beauty, Glow Recipe and Cult Beauty.
In this episode Emily opens up about:
- How being neurodiverse has been the key to Emily intuitive makeup technique, and self-regulation
- How she gets her “scribble” and “smear” techniques to look good on the move
- How to experiment with colour in a way that will work for you
- Why she’s saying no to “butter girl” fall
- The dream makeup artist she’d love to collab with – and will we ever see her develop her own line?
- How her emotional support eyelash curler (for real) has helped her through her struggles with PTSD and anxiety
- Plus, Emily shares what it’s been like to watch her sister’s (Aimee Lou Wood) star rise – and does she ever do *her* makeup for the red carpet?
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For any products or links mentioned in this episode, check out our website: https://breakingbeautypodcast.com/episode-recaps/
Related episodes like this:
- Makeup Artist Katie Jane Hughes on Her KJH Brand Reveal, New Foundation Faves & Glowy Skin Secrets
- How to Make Makeup Last All Day: Pro Tips from Makeup Artist Ruby Hammer MBE
- Ash K Holm's "Snatch-ural" Lifted Makeup Tutorial - Plus Bronzer & Lip Combo Secrets!
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Hosts: Carlene Higgins and Jill Dunn
Theme song, used with permission: Cherry Bomb by Saya
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