4min chapter

The McKinsey Podcast cover image

What AI means for travel–now and in the future

The McKinsey Podcast

CHAPTER

Hyper-personalization and AI in the Travel Industry

This chapter explores the significance of hyper-personalization in the travel industry and showcases companies leveraging AI for personalized experiences. It emphasizes the authenticity of personalization, the importance of customer information for frontline staff, and the potential for AI to enhance travel experiences.

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