Bloomberg Businessweek cover image

Meta’s Threads App Draws Millions

Bloomberg Businessweek

CHAPTER

Meta's Threads App: A Popular Alternative to Twitter

This chapter discusses the reasons behind the popularity of Meta's Threads app as an alternative to Twitter. It highlights the advantages of leveraging Meta's existing Instagram network, the frustrations some users have experienced, and the excitement surrounding the app's potential to create a habit among users for sharing news, thoughts, and memes.

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