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Welcome to the Service Business Mastery Podcast!
Visit our website for more episodes and insights! https://www.servicebusinessmastery.com
In this episode, recorded live at the BDR Spark 2025 event, hosts Tersh Blissett and Joshua Crouch speak with Samantha Brazie, General Manager at Progressive Heating, Air and Plumbing. They explore the complexities of navigating the HVAC industry amidst the challenges of private equity acquisitions and maintaining a family-owned business ethos. Samantha shares valuable insights on preserving company culture, the importance of community engagement, and her personal journey from telemarketer to general manager, offering practical advice on leadership and adapting to market changes.
This discussion highlights key elements such as maintaining company values amidst industry shifts and ensuring sustained community involvement and employee satisfaction, essential for long-term business success.
In this episode, here's what you can expect to learn:
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How Family Businesses Stay Strong: Learn how smart decisions help family-owned businesses grow and stay stable, even with big industry changes.
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Leading in Tough Times: See how Samantha Brazie handles important roles and keeps communication open during major shifts.
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Mixing Strategy with Emotion: Understand why balancing smart planning with emotional intelligence is key to business success.
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Using Experience to Grow: Find out how deep industry knowledge and careful planning lead to better business strategies.
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Building a Strong Business: Learn how company culture and community support can help businesses last and succeed.
Timestamps ā°
00:00 - Episode Recap
03:32 - Samantha Brazie's Background in HVAC and Transition from the Restaurant Industry
06:12 - Challenges and Values in Non-Owner Roles within a Company
09:08 - Impact of Private Equity on Company Culture and Retaining Family-Owned Business Values in a Competitive Market
09:46 - Acquiring Talent and Managing Consistency Amidst Workplace Changes Post-Private Equity
12:04 - Optimizing Hiring Processes and Company Culture with AI, Values Alignment, and Theft Prevention
13:49 - Enhancing HVAC Efficiency and Community Engagement Through Technology and Branding Strategies
19:26 - Balancing Business Needs with Community Support to Maximize Marketing Impact
20:48 - Brand Awareness and its Influence on Business Operations
24:10 - Networking and Learning at Industry Events
31:40 - The Importance of Coaching for Professional Accountability and Growth
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