The Diary Of A CEO with Steven Bartlett cover image

E48: Jamie Laing & Ed Williams - The Sweet Success

The Diary Of A CEO with Steven Bartlett

CHAPTER

Sweet Success: The Candy Kittens Journey

This chapter explores the entrepreneurial journey of the candy brand Candy Kittens, focusing on crowdfunding experiences and the personal connections behind the brand. The speakers share challenges in funding, highlight misconceptions about success, and emphasize determination over financial background. With anecdotes on innovation and authenticity, they illustrate how genuine consumer connections and creativity shape their approach to business.

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