SPOS #419 - Cognitive Economics With Howard Moskowitz And Stephen Rappaport
Six Pixels of Separation Podcast
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What Drives Interest in Wine?
The American Association of Wine Economists is an academic organization of economists at business schools in wine the drink. They come from every you know Bordeaux to California and Canada to South Africa I mean everywhere so they invited Howard Nuss to Howard 9 to give a paper about red wine customer's mind. What we learned was that on the total basis what drove interest in wine was positive reviews that were fairly uniform, Parker says.
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