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4min chapter
The Best Guide To Ad Channel Diversification I've Ever Heard
The Andrew Faris Podcast
Strategic Channel Expansion: TikTok and Beyond
This chapter explores the decision-making process for selecting advertising channels, with a focus on the shift to TikTok after success on Meta platforms. It highlights the significance of targeting new audiences, financial commitments to advertising, and the optimization of ad spend through measurement techniques.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode