The Importance of Language in Design

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I love the emphasis on contextual inquiries in the book and applying these six minds principles. Do you have like an impactful story that you've observed either in research or the success of a product using kind of these principles? Well, okay, let me tell you a silly story, this is an example, but I promise to get us to the design side too. We were working with the folks at so actually NIH.gov, we helped design. The all the listings of things that could go wrong with you. A lot of those are very serious. So it's really, you know, I think this comes true almost every time whether you're human or not.

Dr. John Whalen teaches us what it means to design for how people think. He reveals the powerful principals behind what he calls the six minds of user experience, and explains how anybody can harness them to build better products (no doctorate degree required!). He reminds us that it takes serious research to reveal the deep insights that genuinely make our products successful for the user and the business. He also encourages us to understand that no one is more qualified than anyone else in solving unique problems.

Psychology and UX (5:04)
Six Minds of Experience (8:48)
Impact of Psychology (10:54)
Acronym Cheat Sheet (16:03)
Three Phone Numbers (17:08)
Dark Psychology (25:21)
Designing for Delight (31:24)
Contextual Inquiries (42:50)
Upside-Down Design (49:37)
Design Superpower (56:09)
Design Kryptonite (57:04)
UX Superhero Name (58:43)
Habit of Success (59:05)
Recommended Book (1:08:02)
Best Advice (1:10:38)

Check out the detailed show notes including mentioned links, transcript and Eli Jorgensen’s astonishing superhero artwork at userdefenders.com/067

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