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20min chapter
The future of the Olympics
Business Daily
Navigating the Future of the Olympics: Challenges and Opportunities
This chapter explores the election of the new IOC president during a transformative period for the Olympics, addressing the organization's struggles with geopolitical shifts and media evolution. It emphasizes the critical need for the IOC to adapt its strategies for engaging younger audiences and managing sponsorship relations in light of financial obstacles.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode