What if growing your financial advisory business was as simple as grabbing your phone and hitting record? In this episode, we chat with Nick Meyer, the most-followed CFP on TikTok with over 1 million followers. Nick takes us behind the scenes of how he turned short-form video content into a powerful tool for connection and growth, starting during the 2020 lockdowns.
We talk about what works (and what doesn’t) when it comes to creating authentic, engaging content. Nick shares why follower counts aren’t the only thing that matters and how being yourself on camera can be a game-changer. Whether it’s adding a personal touch to your branding or stepping in front of the camera instead of hiding behind a logo, Nick’s approach proves that financial advice doesn’t have to be boring.
We also break down the basics of video creation, including tips for crafting straightforward, effective content. From quick talking-head videos to creative ideas that stand out, Nick’s strategies are simple enough for anyone to start using today. He shares tools, tricks, and examples that show how short-form video can drive real results, from more referrals to better client engagement.
If you’re a financial advisor looking to grow online, this episode is full of practical advice to help you start (or improve) your content game.
N2 Content Marketing Freebies: https://www.n2contentmarketing.com/freebies
Social:
https://www.linkedin.com/in/nick-meyer-cfp%C2%AE-0b679a113/
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TikTok: nicktalksmoney
Music in this episode was obtained from Bensound.
